A third of Americans have faced an online shopping scam — here’s how to avoid being next
A third of Americans have faced an online shopping scam — here’s how to avoid being next If you’ve ever bought something online that never arrived, or paid a seller who vanished after taking your money, you’re not alone. A Pew Research Center survey from November 2025 found that about a third of U.S. adults say they have experienced an online shopping scam. The figure is striking, especially as holiday shopping ramps up and more people turn to social media platforms and payment apps to make purchases. This guide explains what the data shows, why it matters for everyday shoppers, and — most importantly — how to reduce your chances of being the next victim. ...