Shoppers Worry About AI and Privacy: Here's What You Can Do

Shoppers Worry About AI and Privacy: Here’s What You Can Do A new survey from eMarketer confirms what many of us already sensed: data privacy is the single biggest fear shoppers have when it comes to using AI tools for online shopping. The finding comes as retailers roll out chatbots, personalized recommendations, and AI-powered search features at a rapid pace. For the average person, the convenience of AI shopping can feel overshadowed by uncertainty about what happens to their personal information. ...

May 6, 2026 · 5 min · BriefArc Desk

Why Data Privacy Is Shoppers’ #1 AI Fear—And How to Protect Yourself

Why Data Privacy Is Shoppers’ #1 AI Fear—And How to Protect Yourself If you’ve used an AI shopping assistant lately—a chatbot that recommends products, a tool that compares prices across stores, or a virtual try-on feature—you’ve likely noticed how convenient it can be. But a new survey from eMarketer shows that convenience comes with a growing worry: data privacy. ...

May 6, 2026 · 4 min · BriefArc Desk

3 Top To-Do List Apps That Keep Your Tasks (and Data) Safe

Wirecutter’s 2026 To-Do List App Picks: What to Know About Privacy and Security When you rely on a to-do list app to manage your daily tasks, you are trusting it with more than just reminders. Your appointments, project notes, contact details, and even habit-tracking data often live inside that app. Yet few people pause to consider how well their chosen app protects that information. ...

May 5, 2026 · 4 min · BriefArc Desk

Which to-do list app is safest? We checked the privacy of Wirecutter's top picks

Which to-do list app is safest? We checked the privacy of Wirecutter’s top picks A good to-do list app keeps you organized. But it also collects a surprising amount of personal data: task contents, deadlines, often your location, calendar, and contacts. In 2025, Wirecutter published its updated picks for the three best to-do list apps. The review focused on features, ease of use, and reliability. What it didn’t cover in depth is how well each app protects your privacy and security. ...

May 5, 2026 · 4 min · BriefArc Desk

Best To-Do List Apps for 2026 That Respect Your Privacy

Best To-Do List Apps for 2026 That Respect Your Privacy If you’re like most people, your to-do list app knows a lot about you: your daily schedule, deadlines, personal projects, even health appointments. That kind of data is valuable—and not just to you. Many productivity apps collect, share, or sell information about their users, and some have suffered security breaches in recent years. So when Wirecutter, the product review site owned by The New York Times, published its annual roundup of the best to-do list apps in December 2025, readers rightly began asking: How well do these apps protect my privacy? ...

May 5, 2026 · 4 min · BriefArc Desk

Shoppers' Top AI Fear? Privacy. Here's What to Know and How to Protect Yourself

Shoppers’ Top AI Fear? Privacy. Here’s What to Know and How to Protect Yourself Introduction If you’ve used an AI-powered shopping assistant—like ChatGPT to compare products, a retailer’s chatbot for recommendations, or Google Shopping’s AI summary—you’ve probably appreciated the convenience. But a new survey from eMarketer confirms what many consumers already suspect: data privacy is shoppers’ biggest AI shopping fear, by far. The survey, published in May 2026, found that concerns about how personal data is collected, used, and shared topped the list of worries, ahead of accuracy of recommendations and even cost. ...

May 5, 2026 · 5 min · BriefArc Desk

Shop smarter, not creepier: How to use AI shopping tools without sacrificing your privacy

Shop smarter, not creepier: How to use AI shopping tools without sacrificing your privacy If you’ve used a chatbot to compare prices, asked a virtual assistant for product recommendations, or let an AI curate your search results, you’re far from alone. AI shopping tools are spreading fast, promising faster decisions and better deals. But a new survey from eMarketer confirms what many shoppers already suspect: the convenience comes at a cost to privacy. In fact, data privacy is shoppers’ number one fear about using AI in shopping—well ahead of concerns about accuracy, cost, or the quality of recommendations. ...

May 5, 2026 · 5 min · BriefArc Desk

The Fireflies.AI Lawsuit: What It Means for Your Privacy When Using AI Meeting Assistants

The Fireflies.AI Lawsuit: What It Means for Your Privacy When Using AI Meeting Assistants AI meeting assistants like Fireflies.AI, Otter.ai, and others have become common tools for professionals who want automated transcription and summaries. They listen in, record, and process conversations. But a recent lawsuit against Fireflies.AI has raised questions about what these tools do with an even more personal type of data: your biometric information. ...

May 5, 2026 · 4 min · BriefArc Desk

What the Fireflies.AI Lawsuit Means for Your Privacy in AI Meeting Assistants

What the Fireflies.AI Lawsuit Means for Your Privacy in AI Meeting Assistants AI meeting assistants have become common fixtures in remote and hybrid work. Tools like Fireflies.AI, Otter.ai, and others promise to record, transcribe, and summarize conversations, saving time and reducing note-taking. But a recent lawsuit against Fireflies.AI has brought to light a privacy risk that many users may not have considered: the collection and storage of biometric data, such as voice prints, without explicit consent. ...

May 5, 2026 · 4 min · BriefArc Desk

Which To-Do List Apps Really Protect Your Privacy?

Which To-Do List Apps Really Protect Your Privacy? To-do list apps have become a staple of daily life. People use them to track work deadlines, grocery lists, passwords, medical appointments, and even personal goals. Many of these tasks contain sensitive information. If the app you rely on is not careful with your data, that information could end up in the hands of advertisers, data brokers, or worse. ...

May 5, 2026 · 4 min · BriefArc Desk