Why Online Shoppers Are Ignoring Scam Warnings — and How to Stay Safe Most of us have seen them: an email about a “limited-time deal” from a store you barely remember visiting, or a social media ad promising a designer handbag for $29. The spelling is a little off, the URL looks strange, and yet—somehow—you still click. You’re not alone. ...
Why More Shoppers Are Ignoring Scam Warnings—and How to Spot the Real Red Flags A recent report from KnowBe4, a security awareness training firm, highlights a worrying pattern: online shoppers are increasingly brushing off the very warnings that could protect them. The report, published in June 2026, found that a growing number of consumers ignore clear signs of fraud—misspelled URLs, demands for immediate payment, and suspiciously low prices—especially during high-pressure sales events. ...
Why Shoppers Ignore Scam Warnings — And How to Stop You’ve seen the pop‑up: “This site may be unsafe.” Or your browser turns the URL bar red. Maybe your email flagged a message as suspicious. Yet many of us click through anyway. A new report from cybersecurity firm KnowBe4 confirms what security researchers have suspected: a growing number of online shoppers are deliberately ignoring these warnings, and it’s costing them real money. ...
Online Shoppers Are Ignoring Scam Warnings—Here’s How to Avoid Becoming a Victim A recent report from KnowBe4, a security awareness training firm, points to a troubling trend: online shoppers are increasingly disregarding warnings about scams and fraudulent websites. The report, titled “Online Shoppers Increasingly Ignore Scam Warning Signs,” was published in late June 2026 and comes just as back‑to‑school and holiday shopping seasons are about to surge. With more people buying online, the risks are real—and so is the tendency to overlook them. ...
Why You Keep Ignoring Those Scam Warnings (and How to Stop) You’ve seen the alerts: a pop-up saying “This deal ends in 10 minutes,” an email about a package that couldn’t be delivered, or a social media ad for a 90% off luxury handbag. Most of the time you scroll past them without a second thought. But a new report from the security awareness firm KnowBe4 suggests that online shoppers are increasingly tuning out these warnings—even when they point to real scams. ...
Why Shoppers Are Ignoring Online Scam Warnings (And How to Spot Them Anyway) You’ve seen them: pop‑up banners that say “This site may not be secure,” browser warnings about phishing pages, or email flags that read “This message looks suspicious.” Most of us claim to know better. Yet a recent report from KnowBe4 suggests that online shoppers are skipping past those warnings more often than ever—sometimes even after they’ve been burned before. ...
Why Online Shoppers Keep Falling for Scams (and How to Stop) You’ve probably seen the warnings: “This site may be fraudulent,” “Suspicious link,” “Deal too good to be true.” Yet many of us click anyway. A recent report from cybersecurity firm KnowBe4 suggests that online shoppers are increasingly ignoring these red flags, especially as the holiday shopping season ramps up. Understanding why that happens — and what you can do about it — might save you money, time, and a lot of frustration. ...
Why Online Shoppers Are Tuning Out Scam Warnings (And How to Stay Safe) Intro Just about everyone who shops online has seen them: the pop‑up warning that a site is suspicious, a browser flag on a link, an email from a retailer that feels slightly off. Many of us click through anyway. A new report from KnowBe4 finds that during peak shopping seasons, consumers are increasingly ignoring these signals—a phenomenon security researchers call “warning fatigue.” Understanding why we tune out these alerts is the first step to building better shopping habits. ...
Don’t Get Scammed on Prime Day: 5 Simple Ways to Shop Safely Amazon Prime Day is one of the biggest shopping events of the year, and scammers know it. The Better Business Bureau (BBB) issued a fresh warning on June 22, 2026, reminding shoppers that fraudsters ramp up fake deals, phishing emails, and lookalike websites right before the sales begin. If you’re planning to take advantage of Prime Day discounts, it’s worth taking a few minutes to understand the most common tricks—and how to avoid them. ...
BBB Warns: Watch Out for These Online Shopping Scams Before Amazon Prime Day Amazon Prime Day is a major shopping event that draws millions of bargain hunters. But the same surge of deals also attracts scammers looking to take advantage of rushed, distracted shoppers. This week, the Better Business Bureau (BBB) issued a warning about the types of fraud that tend to spike in the lead-up to Prime Day. Here’s what you need to know to keep your money and personal information safe. ...